My eBay Store - Results For Week 1

As I mentioned in an earlier post, one of the things I have done recently was to set up an eBay store selling information products. The purpose of the listings are not to make money but as a lead generation tool, and also to offer other products.

The first batch of listings I placed ended yesterday. I initially listed 50 products and added another 10 a day for 3 days bringing the total to 80. I have a stack of resell rights products on my hard drive (don’t we all?!) so you would think finding 80 would be a breeze. Quite the opposite actually and it was the process of choosing the products to sell that took the longest. The majority of ebooks I had with resell a license didn’t allow you to sell on auction sites for obvious reasons. There’s no point trying to sell a product for $20 if others are offering it on eBay for a couple of bucks.

The selection process also brought home how messy my hard drive was. The many ebooks I had were all over the place, this cost me alot of time. Lesson learnt, be more organised Mark!

 

I had sold regularly on eBay in the past back in 2001/3, and didn’t do too bad so the whole eBay process wasn’t new to me. But setting this up involved more than I thought as there are many elements:

• Choosing resell rights products to sell
• Editing the sales pages
• Adding images to the sales pages
• Designing a template for the cdrom’s
• Designing a cover for the cdrom’s
• Design label for cdrom’s and learn how to print onto printable cdr’s
• Set up an eBay store and customise
• Upload the listings
• and much more!

As you can see, there was lots to do. I initially set a target of 2 weeks to complete all this but it took me nearer 4. To be honest, I could have completed the process quicker if I spent less time on the appearance of the listings and the CD-roms themselves. Most people just throw a CD in an envelope and post it but I thought it was worth taking the time to give a more professional look.

So as well as the product bought, what else did I put on the cd-rom?

• some bonus products - 3 ebooks, free membership to a resell rights site and some more ebooks available by submitting their email address. I put an Aweber form into the cdrom
• some upsells - more resell rights products and some video course’s
• an info page about me and my blog with another Aweber form

So one week in, was it worth it and what where the results?

• I sold 20 ebooks but this only consisted of 7 buyers
• One of the seven submitted an email address to receive an ebook
• One took up one of the special offers on the cdrom
• One is emailing me for help in setting up a website so there maybe an opportunity there
• My feedback rating on eBay has gone up (only 2 so far but the rest were only posted this weekend)

So all in all not too bad. I had hoped for more than 7 buyers but you got to start somewhere and I suppose you need to build a presence.

This was one of the methods John Thornhill first used and still does to build his list. I think he has around 40,000 subscribers but it’s probably way more than that by now. He has powerseller status which means he sells over 100 per month on a consistent basis, so the potential is there.

As a side point, I am starting to think about what subject to use for an ebook. I was thinking of writing about resell rights/plr products, but writing this post has reminded me of how much was involved in setting up an eBay store.

Would this be a good subject for an ebook?

What do you think? Is this something you would like to know more about?

I would love to hear your views and would appreciate any feedback. You can take a look at my eBay store with the link below. There are only about 30 or so products up for the next day or two as I am not relisting the 50 just ended until I make some changes to the CD.

Here’s the link: http://stores.ebay.co.uk/Red-Hot-Information-Products

Mark

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